必一運(yùn)動(dòng)自2000年成立以來，主要從事運(yùn)動(dòng)鞋、運(yùn)動(dòng)服裝和運(yùn)動(dòng)配件的設(shè)計(jì)、研發(fā)、生產(chǎn)與營銷。本著“消費(fèi)者導(dǎo)向、誠信、創(chuàng)新、協(xié)作、共享”的核心價(jià)值觀，現(xiàn)已發(fā)展成為中國體育用品行業(yè)的領(lǐng)先企業(yè)。

必一運(yùn)動(dòng)擁有品牌專賣店近6000家，覆蓋全國31個(gè)省、市、自治區(qū)。旗下產(chǎn)品涵蓋籃球、跑步、綜訓(xùn)、戶外、必一運(yùn)動(dòng)質(zhì)燥等多個(gè)系列，并于2020年收購茵寶大中華區(qū)經(jīng)營權(quán)，以多品牌戰(zhàn)略布局成人、兒童運(yùn)動(dòng)服飾市場(chǎng)。

ZHONGQIAO SPORTS was founded in 2000 and is mainly engaged in the design, development, manufacturing, marketing and sales of athletic footwear, apparel and accessories. Acting upon the core values of “consumer-orientation, integrity, innovation, collaboration and sharing”, ZHONGQIAO SPORTS has grown to be a leading company in China’s sportswear and gear industry.

ZHONGQIAO SPORTS products are sold through about 6,000 retail accounts in China, covering 31 provinces, cities and autonomous regions. The company is operating multiple well-known brands including QIAODAN, QIAODAN KIDS  and UMBRO. Product pipeline covers many categories which are basketball, running, training, outdoor, new lifestyle and qiaodan zhizao. Nowadays, ZHONGQIAO SPORTS attracts millions of loyal consumers and continually strengthens its brand reputation, competitiveness and impact in worldwide every year.